About

ABOUT WEBIVORES

A boutique agency with an engineering mindset.

Webivores is a boutique digital marketing agency with a healthcare-forward focus — helping practices and brands grow through strategy, search, paid media, content production and reputation. Everything measured. Everything honest.

OUR STORY

Ten years in the making.

Webivores was founded on February 1, 2017, on a simple conviction: marketing works better when it’s treated like a system — diagnosed, measured and improved, never guessed at.

On February 1, 2027, the agency turns ten: a decade of helping ambitious organizations grow.

2011

Joe starts in online marketing — bringing six years of building wind towers and optimizing industrial processes with him.

2017

Webivores is founded on February 1 in Montreal: a boutique agency where every engagement runs on systems, data and honest reporting.

2027

Ten years on February 1. A healthcare-forward agency with a simple rule: one clinic per specialty, per territory.

THE FOUNDER

Meet Joe.

Founder, Webivores

Joe El Hajj founded Webivores in 2017. He holds a bachelor’s in Industrial Engineering from Concordia University — and the degree shaped how the agency works: treat everything as a system, measure everything, improve what the numbers point to.

Before online marketing — which he started in 2011 — Joe spent six years building wind towers and optimizing industrial processes. Big, physical, unforgiving work: when a turbine goes up, it has to be right. That discipline is baked into how Webivores works today, from the first audit to the monthly report.

Fifteen years into online marketing, Joe still reads every account’s numbers himself — because that’s where the answers are.

OUR APPROACH

The engineering mindset.

Three rules run underneath every Webivores engagement — borrowed from years of industrial process work and applied to marketing.

01 · Measure everything

What can’t be measured can’t be improved. Every engagement starts with a clear baseline — and every report shows what moved, and why.

02 · Optimize relentlessly

Marketing is a system, not a switch you flip. We test, learn and refine — week after week, campaign after campaign.

03 · No magic. No hype.

Just the unglamorous work that compounds: clean technical foundations, genuinely useful content, real reviews from real customers.

Boutique by design

Small on purpose.

Webivores stays intentionally small. No account managers relaying messages to juniors — you work directly with senior people who actually do the work.

Our healthcare-forward focus means depth over breadth: one clinic per specialty, per territory. We never work for the practice you’re competing against.

Senior people only

The person on your account is the person doing the work — strategy, builds, and optimizations included.

Healthcare-forward

We go deep on the specialties where growth matters most: optical, dental, podiatry, medical clinics and spine.

No competing clients

One clinic per specialty, per territory. Your growth never funds your competitor’s.

WHY US

Straight with you, from day one.

No fine print, no vanity metrics. Three things we stand on:

Data-driven

Every recommendation is backed by measurement, not opinion or habit. If the numbers don’t support it, we don’t recommend it.

No #1 ranking guarantees

Anyone who guarantees rankings is selling something that doesn’t exist. We guarantee the system — technical foundations, the content engine, the measurement. Positions follow systems.

Honest reporting

You’ll always know what was done, what it cost and what it produced. If something isn’t working, you’ll hear it from us first — with a plan to fix it.

See where you stand — free.

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